Today’s franchise buyer has some very powerful tools at their disposal as they seek to identify the perfect franchise opportunity. One of those tools is a qualified franchise consultant.
As we discussed in detail in Chapters 9 and 14 of The Educated Franchisee, finding a franchise consultant is easy. Finding a high quality, proven franchise consultant that can add real value to your search for the perfect franchise opportunity is the trick. On this page we have listed Franchise Consulting organizations that have separated themselves from the pack through their long, proven track record. All of the companies listed on this page have the following characteristics –
Experience – These companies have been in the Franchise Consulting business for over 5 years
Knowledge - Their Franchise Consultants have proven track records in franchising and/or business ownership prior to becoming a franchise consultant.
Transparency - These companies list the names, direct contact information and full biographies of all their consultants on their website.
Leadership - They are members of the International Franchise Association and abide by the IFA’s Code of Ethics.
Cost - These companies do not charge you for their service. They only make money when they are successful in matching the right person with the right franchise opportunity.
Of course simply being on this list does not guarantee that all the consultants in these franchise consulting organizations will be right for you. It is also important to note that there are some high quality consultants that are not associated with franchise consulting organizations that meet the standards set out above. Use the tools and strategies found in Chapters 9 and 14 to make sure you are working with the right franchise consultant.
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